GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Home Depot, Amazon, and Office Depot, BOAHAUS maintains an average product price of $259.30. Home Depot dominates as the brand's leading retail channel, commanding a 65.1% revenue share, followed by Amazon at 26.7% and Office Depot at 8.2%. Notably, the brand's average price has trended upward, rising 9.5% over the tracked period, with a 14.1% month-over-month increase in the most recent period. However, BOAHAUS has faced significant revenue headwinds, with overall revenue declining 71.5% during the observed timeframe. This combination of rising prices and falling revenue suggests a shifting market strategy that warrants close monitoring in the months ahead.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 72% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 9% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for BOAHAUS on Office Depot.
REVENUE SHARE
Revenue distribution across tracked channels for BOAHAUS.
BY REVENUE
BOAHAUS sells 90% online and 10% offline. Online runs through 2 channels; offline through 1. Online share has moved from 0% in Jan to 0% in May.
Online
90%
10%
Offline
Online channels
90%
Offline channels
10%
BY REVENUE
$406.92
Price
$9.8K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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