GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, EZ Straw generated the majority of its revenue through Lowes.com, which accounted for 74.4% of total revenue share between January and May 2026, followed by Amazon at 25.0%. The brand's average product price during this period stood at $29.96, reflecting a competitive positioning within its category. Notably, EZ Straw experienced significant momentum, with overall revenue growing an impressive 460.7% over the tracked timeseries period from March to May 2026. Average pricing also trended upward, increasing 85.8% over the same window, suggesting heightened demand and potential shifts in product mix. These trends point to a brand experiencing rapid growth and expanding its retail footprint across major online and offline channels.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 461% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 86% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for EZ Straw on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for EZ Straw.
BY REVENUE
EZ Straw sells 70% online and 30% offline. Online runs through 2 channels; offline through 2.
Online
70%
30%
Offline
Online channels
70%
Offline channels
30%
BY REVIEW COUNT
Across 13K ratings on 2 channels, EZ Straw averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 13K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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