Home/Insights/Brands/Farm InnovatorsProduct Intelligence - 2026 YTD USA

Farm Innovators

10K+

Products Sold, Jan to May 2026

100+

# Offline Stores

$52.38

Avg. Price

4.4

Avg. Rating

GRIPS CUSTOMERS & RESEARCH PARTNERS

Sally Beauty logoAssembly logoWalmart logoSimpleTire logoNorthwestern University logoColumbia University logo

Farm Innovators Market Overview

According to in-store data from Grips Intelligence covering January to May 2026 across Amazon, Lowes.com, and Menards.com, Farm Innovators maintains an average product price of $51.07. Amazon dominates as the brand's primary sales channel, capturing 69.5% of total revenue share, followed by Lowes.com at 25.9% and Menards.com at 3.8%. Notably, the brand's revenue experienced a significant decline of 59.2% over the tracked period, signaling potential seasonality or shifting consumer demand. Despite the revenue downturn, average pricing remained relatively stable with only a 1.2% decrease, suggesting the brand has maintained its pricing strategy rather than resorting to aggressive discounting. Farm Innovators' heavy reliance on Amazon for nearly 70% of its revenue highlights both an opportunity and a risk in its current retail distribution mix.

Revenue Share by Channel
Data covers Amazon, Lowe's, Menards

Farm Innovators's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 57% from Mar to May.

Monthly revenue

Indexed values, 0-100

Farm Innovators's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 0% from Mar to May.

Average price

Absolute values in $

Start benchmarking for free

Farm Innovators's categories

REVENUE SHARE

Lowe's

Revenue distribution across product categories for Farm Innovators on Lowe's.

Lowe's

Categories by revenue share

Distribution in %

Farm Innovators's channels

REVENUE SHARE

Revenue distribution across tracked channels for Farm Innovators.

Channels by revenue share

Distribution in %

Farm Innovators's online vs offline revenue split

BY REVENUE

Farm Innovators sells 94% online and 6% offline. Online runs through 2 channels; offline through 2. Online share has moved from 66% in Jan to 98% in May.

Revenue by channel

Share of total revenue across all channels

Online

94%

6%

Offline

Online share trend

Jan – May

Online channels

94%

Amazon.com
Lowes.com

Offline channels

6%

Menards stores
Ace Hardware stores

Farm Innovators's customer ratings

BY REVIEW COUNT

Across 154K ratings on 3 channels, Farm Innovators averages 4.4. Most reviews for the products are in the 4.6–4.8 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.4

/ 5

From 154K ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for Farm Innovators

BY REVENUE

Lowe's
Lowe's
#1Farm Innovators Digital Incubator w/ Auto Egg Turner and Egg Tray Rail (6 Pack)

$139.46

Price

$24K

Revenue

#2Farm Innovators White Safety vest

$444.11

Price

$19K

Revenue

#3Farm Innovators 4250 Digital Circulated Air Incubator w/Auto Egg Turner White

$116.68

Price

$19K

Revenue

#4Farm Innovators White Plastic Incubator

$230.41

Price

$8.8K

Revenue

#5Farm Innovators Heated Plastic Hanging Poultry Water Fountain Red (3 Pack)

$154.89

Price

$7.4K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

Get access to full product performance analysis

© Grips 2022 All Rights Reserved