According to in-store data from Grips Intelligence covering January to May 2026 across Amazon, Lowes.com, and Menards.com, Farm Innovators maintains an average product price of $51.07. Amazon dominates as the brand's primary sales channel, capturing 69.5% of total revenue share, followed by Lowes.com at 25.9% and Menards.com at 3.8%. Notably, the brand's revenue experienced a significant decline of 59.2% over the tracked period, signaling potential seasonality or shifting consumer demand. Despite the revenue downturn, average pricing remained relatively stable with only a 1.2% decrease, suggesting the brand has maintained its pricing strategy rather than resorting to aggressive discounting. Farm Innovators' heavy reliance on Amazon for nearly 70% of its revenue highlights both an opportunity and a risk in its current retail distribution mix.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 57% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 0% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Farm Innovators on Lowe's.
REVENUE SHARE
Revenue distribution across tracked channels for Farm Innovators.
BY REVENUE
Farm Innovators sells 94% online and 6% offline. Online runs through 2 channels; offline through 2. Online share has moved from 66% in Jan to 98% in May.
Online
94%
6%
Offline
Online channels
94%
Offline channels
6%
BY REVIEW COUNT
Across 154K ratings on 3 channels, Farm Innovators averages 4.4★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.4
/ 5
From 154K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$139.46
Price
$24K
Revenue
$116.68
Price
$19K
Revenue
$154.89
Price
$7.4K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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