GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Flotec generated the majority of its revenue through acehardware.com, which accounted for 62.5% of total revenue share between January and May 2026, followed by homedepot.com at 28.0% and Amazon at 9.5%. The brand's average product price during this period stood at $427.32 across tracked retailers. Notably, Flotec experienced strong momentum with revenue growing 11.7% over the March to May 2026 timeframe. Despite this positive revenue trajectory, the brand's average price saw a 3.5% decline during the same period, suggesting a potential shift toward more competitively priced offerings or promotional activity. Ace Hardware's dominant share highlights its role as the primary retail channel for Flotec, making it a critical partner in the brand's distribution strategy.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 21% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 2% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Flotec on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Flotec.
BY REVENUE
Flotec sells 37% online and 63% offline. Online runs through 2 channels; offline through 1.
Online
37%
63%
Offline
Online channels
37%
Offline channels
63%
BY REVIEW COUNT
Across 4.5K ratings on 3 channels, Flotec averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 4.5K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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