GRIPS CUSTOMERS & RESEARCH PARTNERS
Hammermill, owned by Sylvamo Corporation (NYSE: SLVM), demonstrates strong in-store and online performance with year-to-date revenue growth of 18.9% across tracked channels from January through August 2026. Amazon dominates the brand's revenue distribution with a commanding 91.6% share, while Newegg and Office Depot account for 5.6% and 2.8% respectively. Average product pricing has increased 8.8% over the period, reaching $41.53, with the most recent pricing momentum accelerating to 3.9% month-over-month growth. The brand's top-performing SKUs on Amazon range from $27.51 to $71.36, reflecting strong consumer demand across bulk paper pack sizes. According to Grips Intelligence's offline and online tracking data, Hammermill's revenue trajectory reflects sustained market momentum through the third quarter of 2026.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 27% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 8% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Hammermill on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Hammermill.
BY REVIEW COUNT
Across 3.91M ratings on 3 channels, Hammermill averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 3.91M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$165.99
Price
$89K
Revenue
$205.99
Price
$41K
Revenue
$116.69
Price
$39K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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