Home/Insights/Brands/HOUSEHOLD ESSENTIALSProduct Intelligence - 2026 YTD USA

HOUSEHOLD ESSENTIALS

100K+

Products Sold, Jan to Aug 2026

400+

# Offline Stores

$33.61

Avg. Price

4.6

Avg. Rating

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HOUSEHOLD ESSENTIALS Market Overview

Household Essentials, owned by privately-held Regent Holding Company, maintains a strong in-store and online presence with Amazon commanding 58.2% of revenue share, followed by Lowe's at 31.5% and Home Depot at 9.4%, according to Grips Intelligence data from January through August 2026. The brand's average product price stands at $34.82, with a modest 2.0% increase over the tracked period, though recent months showed a 4.0% revenue decline from the start of the year. Across all channels, Household Essentials' portfolio ranges from budget-friendly items under $12 to premium offerings exceeding $270, demonstrating significant price diversity. The brand experienced a 3.5% month-over-month revenue drop in the most recent period tracked, signaling potential headwinds in the competitive household products market.

Revenue Share by Channel
Data covers Amazon, Lowe's, Home Depot

HOUSEHOLD ESSENTIALS's monthly revenue

OVER TIME

Over the last three months, revenue on tracked channels has declined by 9% from Jun to Aug.

Monthly revenue

Indexed values, 0-100

HOUSEHOLD ESSENTIALS's average price

OVER TIME

Over the last three months, average selling price on tracked channels has decreased by 0% from Jun to Aug.

Average price

Absolute values in $

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HOUSEHOLD ESSENTIALS's categories

REVENUE SHARE

Amazon

Revenue distribution across product categories for HOUSEHOLD ESSENTIALS on Amazon.

Amazon

Categories by revenue share

Distribution in %

HOUSEHOLD ESSENTIALS's channels

REVENUE SHARE

Revenue distribution across tracked channels for HOUSEHOLD ESSENTIALS.

Channels by revenue share

Distribution in %

HOUSEHOLD ESSENTIALS's customer ratings

BY REVIEW COUNT

Across 1.84M ratings on 3 channels, HOUSEHOLD ESSENTIALS averages 4.6★. Most reviews for the products are in the 4.8–5.0 range.

Reviews by product-rating bracket

Share of total review count

BRAND AVERAGE

4.6

/ 5

From 1.84M ratings

Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.

Top products for HOUSEHOLD ESSENTIALS

BY REVENUE

Amazon
Amazon
#1Household Essentials ML-4002 Tall Water Hyacinth Wicker Basket with Handles | Natural, Brown, Natural

$55.42

Price

$183K

Revenue

#2Household Essentials 18100-1 StowAway In-Wall Ironing Board Cabinet with Built-In Ironing Board | White | Cut into Wall to Install

$187.52

Price

$144K

Revenue

#3Household Essentials ML-5647 Seagrass Wicker Stair Step Basket with Handle | Natural Brown

$42.51

Price

$139K

Revenue

#4Household Essentials 17145-1 Retractable Clothesline 5-Line Dryer | Indoor or Outdoor Use | Hang Wet or Dry Laundry

$69.38

Price

$130K

Revenue

#5Household Essentials 80-1 Foldable Fabric Storage Bins | Set of 6 Cubby Cubes With Handles | Black

$20.77

Price

$89K

Revenue

#6Premium Wireless Headphones XR500

$149.99

Price

Revenue

#7Ultra HD Smart Display Pro 27"

$329.99

Price

Revenue

#8Advanced Portable Speaker System

$89.99

Price

Revenue

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