GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Lowes and Menards, Insulfoam demonstrated strong momentum with revenue growing 70.4% over the tracked period. The brand's average product price stood at $17.87, reflecting a modest 4.4% decrease over the same timeframe. Insulfoam's retail distribution is heavily concentrated, with Lowes commanding a dominant 98.5% share of total revenue compared to just 1.5% for Menards. The most recent month-over-month revenue growth of 15.0% suggests continued upward sales trajectory heading into mid-2026. This combination of surging revenue and slight price softening may indicate increasing volume-driven demand for the brand across its key retail partners.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 45% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 10% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Insulfoam on Lowe's.
REVENUE SHARE
Revenue distribution across tracked channels for Insulfoam.
BY REVIEW COUNT
Across 9.1K ratings on 2 channels, Insulfoam averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 9.1K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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