GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Real Wood Products generated revenue across three major retailers between January and May 2026, with Menards commanding the largest share at 54.4%, followed by Lowe's at 32.2% and Ace Hardware at 13.4%. The brand's average product price during this period stood at $58.91, reflecting a 16.6% decrease over the tracked timeframe. Despite the price decline, Real Wood Products experienced significant revenue momentum, with sales surging 458.2% over the observed period. The most recent month saw continued strong growth, with revenue climbing 75.9% compared to the prior month. This combination of aggressive pricing and rapid revenue acceleration suggests Real Wood Products is expanding its market penetration across major home improvement retailers.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 462% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 16% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Real Wood Products on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Real Wood Products.
BY REVIEW COUNT
Across 3.36K ratings on 3 channels, Real Wood Products averages 4.3★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.3
/ 5
From 3.36K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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