GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Rug Doctor generated revenue across Amazon, Menards, Ace Hardware, and Home Depot between January and May 2026, with Amazon leading retailer revenue share at 39.5% followed closely by Menards at 33.7%. The brand's average product price during this period was $35.16, though pricing saw a modest decline of 2.8% over the tracked months. Notably, Rug Doctor experienced strong momentum with overall revenue growing 25.5% across the measured period. Ace Hardware captured a significant 22.8% of revenue share, making it a key third pillar in Rug Doctor's retail distribution strategy. Home Depot accounted for just 3.4% of revenue share, suggesting a potential growth opportunity for the brand at the nation's largest home improvement retailer.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 30% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 5% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Rug Doctor on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Rug Doctor.
BY REVENUE
Rug Doctor sells 39% online and 61% offline. Online runs through 3 channels; offline through 2. Online share has moved from 7% in Jan to 37% in May.
Online
39%
61%
Offline
Online channels
39%
Offline channels
61%
BY REVIEW COUNT
Across 82K ratings on 4 channels, Rug Doctor averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 82K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$534.83
Price
$254K
Revenue
$524.10
Price
$237K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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