Swingline

Swingline Market Overview

According to in-store data from Grips Intelligence, Swingline generated the majority of its revenue through Amazon, which accounted for 74.5% of total revenue share from January to May 2026 across Amazon, Office Depot, Newegg, and Lowes.com. Office Depot followed as the second-largest channel at 18.2% revenue share, while Newegg and Lowes.com contributed a combined 6.2%. The brand maintained an average product price of $14.17 during this period, reflecting its positioning as an accessible and competitively priced option in the market. Swingline's revenue showed steady positive momentum, growing 0.9% over the tracked period from March to May 2026. Meanwhile, average prices saw a slight 0.7% overall increase despite a 3.1% month-over-month dip in the most recent month, suggesting some short-term promotional activity or product mix shifts.