According to in-store data from Grips Intelligence covering January to May 2026 across Menards and Lowe's, Universal Forest Products generates an overwhelming 97.4% of its revenue share through Menards, making it the brand's dominant retail partner. The average product price sits at $57.78, with pricing having increased by 68.1% over the tracked period, signaling significant upward price movement. Despite this price growth, the brand experienced a 29.0% month-over-month revenue decline in the most recent period, suggesting potential volume sensitivity to rising prices. Lowe's accounts for just 1.9% of revenue share, indicating a highly concentrated retail distribution strategy for the brand. Overall, Universal Forest Products saw cumulative revenue growth of 27.6% across the full reporting window, reflecting a positive but volatile sales trajectory.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 28% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 68% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Universal Forest Products on Lowe's.
REVENUE SHARE
Revenue distribution across tracked channels for Universal Forest Products.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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