GRIPS CUSTOMERS & RESEARCH PARTNERS
Wild Badger Power, owned by private company Sunseeker North America Inc, demonstrates strong in-store retail presence with Amazon, Menards, Lowe's, and Home Depot each commanding between 20.5% and 29.3% of revenue share according to Grips Intelligence data from January through August 2026. The brand's average product price of $149.51 increased 4.6% over the period, with recent months showing a 7.5% price uptick to $162.83. Despite a notable 15.5% overall revenue decline from the start of the tracked period, the most recent month rebounded with 15.7% growth compared to the previous month, signaling potential market stabilization. Channel distribution remains relatively balanced across major retailers, with no single platform dominating, suggesting effective multi-channel retail penetration.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 13% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 8% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Wild Badger Power on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Wild Badger Power.
BY REVENUE
Wild Badger Power sells 69% online and 31% offline. Online runs through 3 channels; offline through 1.
Online
69%
31%
Offline
Online channels
69%
Offline channels
31%
BY REVIEW COUNT
Across 49K ratings on 4 channels, Wild Badger Power averages 4.0★. Most reviews for the products are in the 4.0–4.2 range.
BRAND AVERAGE
4.0
/ 5
From 49K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$243.95
Price
$211K
Revenue
$231.42
Price
$111K
Revenue
$216.32
Price
$98K
Revenue
$180.47
Price
$83K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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