Wildaven

Wildaven Market Overview

According to in-store data from Grips Intelligence, Wildaven generated the majority of its revenue through Lowes.com, which accounted for 75.3% of its revenue share between January and May 2026, with HomeDepot.com contributing the remaining 24.7%. The brand's average product price during this period stood at $200.42, reflecting a diverse catalog that ranges from affordable garden accessories to higher-ticket items like outdoor kitchen grill islands priced above $645. Notably, Wildaven experienced a significant revenue decline of 39.4% over the tracked timeseries period from March to May 2026, signaling potential seasonal or competitive pressures in its core retail channels. Average pricing also trended downward, dropping 17.4% over the same window, which may suggest increased promotional activity or shifts in product mix. These trends point to a brand navigating a challenging stretch across its two primary home improvement retail partners.