GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data from January to May 2026, 8BitDo generated an overwhelming 98.6% of its tracked revenue through Amazon, making it the brand's near-exclusive retail channel. The brand maintained an average product price of $43.30 across its portfolio, with its top-selling items ranging from the budget-friendly Ultimate 2C at $29.03 to the premium Ultimate 2 Bluetooth Controller at $68.25. Between March and May 2026, 8BitDo posted steady month-over-month revenue growth of 3.9%, signaling consistent demand momentum. Notably, average prices dipped slightly by 2.3% in the most recent month, suggesting a potential shift toward more accessible price points or promotional activity driving volume.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 4% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 1% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for 8BitDo on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for 8BitDo.
BY REVIEW COUNT
Across 603K ratings on 2 channels, 8BitDo averages 4.4★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.4
/ 5
From 603K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$59.99
Price
$689K
Revenue
$67.20
Price
$627K
Revenue
$59.99
Price
$285K
Revenue
$67.47
Price
$208K
Revenue
$69.99
Price
$167K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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