GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store and online data from Grips Intelligence, Audubon generated the majority of its revenue through Amazon, which accounted for 81.4% of total revenue share between January and May 2026, followed by Ace Hardware at 10.1%, Home Depot at 4.4%, and Menards at 3.5%. The brand's average product price stood at $17.22 across all tracked retailers during this period. Audubon experienced strong momentum with overall revenue growing 36.3% over the tracked timeframe, signaling increasing consumer demand. Average pricing remained relatively stable, edging up just 2.5% overall, suggesting that revenue growth was primarily volume-driven rather than price-driven. This combination of aggressive revenue growth and price stability positions Audubon as a brand gaining significant market traction across major retail channels.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 38% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 3% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Audubon on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Audubon.
BY REVENUE
Audubon sells 85% online and 15% offline. Online runs through 2 channels; offline through 2.
Online
85%
15%
Offline
Online channels
85%
Offline channels
15%
BY REVIEW COUNT
Across 110K ratings on 4 channels, Audubon averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 110K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$19.99
Price
$688K
Revenue
$32.53
Price
$583K
Revenue
$18.23
Price
$490K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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