GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store and online sales data from Grips Intelligence, BILT HARD generated nearly 90% of its revenue through Amazon between January and March 2026, with Lowe's accounting for the remaining 10.3%. The brand's average product price stood at $221.19 during this period, though pricing saw a significant decline of 48.5% over the quarter. Despite the price drop, BILT HARD experienced a notable 104% month-over-month revenue surge mid-quarter, suggesting strong consumer demand driven by more accessible price points. Overall, the brand's quarterly revenue trend showed a 22.1% decline, indicating volatility in its in-store performance across the two tracked retailers.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 22% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 48% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for BILT HARD on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for BILT HARD.
BY REVENUE
$589.99
Price
$336K
Revenue
$329.99
Price
$275K
Revenue
$591.56
Price
$219K
Revenue
$599.99
Price
$218K
Revenue
