Bloem

Bloem Market Overview

According to in-store data from Grips Intelligence covering January to May 2026, Bloem maintains a well-distributed retail presence across five major retailers, with Lowe's and Menards each commanding an equal 32.8% revenue share, followed closely by Ace Hardware at 28.3%. Notably, traditional home improvement retailers dominate Bloem's sales mix, while Amazon accounts for just 1.5% of total revenue, suggesting the brand's strength lies firmly in its brick-and-mortar channel strategy. The brand's average product price sits at an accessible $8.34, though pricing varies significantly across retailers, with Amazon listings trending considerably higher than those at Menards or Lowe's. Bloem experienced impressive revenue momentum during the spring season, with a 148.6% revenue increase over the tracked period from March to May 2026. Home Depot represents a potential growth opportunity for the brand, currently holding only a 4.6% share of Bloem's revenue distribution compared to its leading retail competitors.