GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026, BugMD demonstrates a highly concentrated retail footprint, with Amazon commanding 98.4% of the brand's revenue share compared to just 1.2% for homedepot.com. The brand's average product price sits at $34.11, though pricing has trended downward with a 16.9% decrease observed over the tracked period. Despite the price decline, BugMD has shown solid momentum with revenue growing 11.5% overall during the analysis window. Top-selling products on Amazon range from $29.99 for single packs to $69.99 for larger bundles, indicating a tiered pricing strategy aimed at different consumer segments. This heavy reliance on a single marketplace presents both a strength in channel focus and a potential vulnerability worth monitoring going forward.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 11% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 17% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for BugMD on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for BugMD.
BY REVIEW COUNT
Across 442K ratings on 2 channels, BugMD averages 4.1★. Most reviews for the products are in the 4.0–4.2 range.
BRAND AVERAGE
4.1
/ 5
From 442K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$29.99
Price
$808K
Revenue
$48.84
Price
$789K
Revenue
$69.99
Price
$526K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis
