GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Cooler Master generated the vast majority of its revenue through Amazon, which accounted for 84.5% of total revenue share between January and March 2026, followed by Best Buy at 8.1% and Newegg at 7.4%. The brand's average product price during this period stood at $46.58, reflecting a 3.6% overall decline in average pricing. Cooler Master experienced a significant revenue drop of 34.5% over the tracked quarter, signaling potential challenges in maintaining sales momentum. Among its top-selling products on Amazon, the MasterLiquid 360L Core AIO Liquid Cooler led at a $70.02 average price point, while the popular Hyper 212 Black Edition maintained an accessible $25.99 entry price. Notably, Newegg featured Cooler Master's premium Shark X Gaming System at $6,999.99, showcasing the brand's wide price range across retailers.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 35% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 4% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Cooler Master on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for Cooler Master.
BY REVENUE
$6,999.99
Price
$14K
Revenue
$119.39
Price
$8K
Revenue
$35.98
Price
$5.8K
Revenue
$26.98
Price
$4.18K
Revenue
