GRIPS CUSTOMERS & RESEARCH PARTNERS
Custom Building Products, owned by Quikrete Holdings, Inc., demonstrated solid in-store performance with 4.2% year-to-date revenue growth through August 2026, according to data from Grips Intelligence. The brand maintained nearly balanced channel distribution between Home Depot (51.7% revenue share) and Ace Hardware (47.3%), with an average product price of $26.02 across its portfolio. Premium products like RedGard waterproofing membranes commanded significantly higher price points, with Home Depot's 3.5-gallon variant reaching $168.61, while value-focused offerings such as SimpleGrout grout maintained sub-$20 pricing at Ace Hardware. Price stability remained strong, with overall average prices increasing 1.3% year-to-date despite a slight 1.9% monthly dip in the most recent period.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 4% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 1% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Custom Building Products on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Custom Building Products.
BY REVENUE
Custom Building Products sells 54% online and 46% offline. Online runs through 2 channels; offline through 1.
Online
54%
46%
Offline
Online channels
54%
Offline channels
46%
BY REVIEW COUNT
Across 2.76M ratings on 2 channels, Custom Building Products averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 2.76M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$74.99
Price
$177K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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