GRIPS CUSTOMERS & RESEARCH PARTNERS
Wooster, a privately held manufacturer established in 1851, demonstrates strong in-store performance with year-to-date revenue growth of 21.4% across major retail channels, according to Grips Intelligence data from January to August 2026. Ace Hardware and Lowe's dominate the brand's offline revenue distribution, commanding 44.2% and 40.1% share respectively, while average product pricing sits at $12.92 with a notable 14.0% month-over-month decline in the most recent period tracked. The brand's portfolio spans individual tools priced as low as $7.47 to premium bundles and accessories exceeding $147, reflecting strategic positioning across both value and professional segments. Despite a slight 0.4% revenue dip in the most recent month, the overall upward trajectory and balanced retail presence underscore Wooster's sustained momentum in the competitive painting tools market.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 21% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 5% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Wooster on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Wooster.
BY REVENUE
Wooster sells 57% online and 43% offline. Online runs through 3 channels; offline through 1. Online share has moved from 41% in Apr to 60% in Aug.
Online
57%
43%
Offline
Online channels
57%
Offline channels
43%
BY REVIEW COUNT
Across 984K ratings on 4 channels, Wooster averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 984K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$15.99
Price
$123K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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