GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026, Daltile maintains a strong presence across two major home improvement retailers, with Lowe's commanding 54.8% of revenue share compared to Home Depot's 45.2%. The brand's average product price sits at $53.22, though pricing has seen a notable decline of 34.8% over the tracked period. Revenue has also trended downward, dropping 3.4% during the March to May 2026 timeframe, suggesting softening demand or increased competitive pressure. Lowe's slight edge in revenue share indicates it remains the more critical retail partner for Daltile's distribution strategy. These trends point to a brand navigating a challenging pricing environment while balancing performance across its key retail channels.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 3% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 35% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Daltile on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Daltile.
BY REVIEW COUNT
Across 1.24M ratings on 2 channels, Daltile averages 4.6★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.6
/ 5
From 1.24M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$1,965.00
Price
$4.62M
Revenue
$2,158.38
Price
$4.6M
Revenue
$1,434.24
Price
$2.86M
Revenue
$1,955.52
Price
$956K
Revenue
$37.85
Price
$886K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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