GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering Q1 2026 (January–March) across Lowe's, Home Depot, and Amazon, DeWitt demonstrated strong momentum with revenue growing 186.2% over the period. Lowe's emerged as the dominant retail channel, commanding 57.3% of DeWitt's total revenue share, followed by Home Depot at 32.2% and Amazon at 10.4%. The brand's average product price stood at $189.31, with pricing trending upward by 35.0% across the quarter. This notable price increase, paired with substantial revenue growth, suggests strengthening demand and potential premiumization of DeWitt's product portfolio. The combination of rising prices and expanding sales positions DeWitt as a brand gaining significant traction in the home improvement retail landscape heading into the spring season.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 186% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has increased by 35% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for DeWitt on Amazon.
REVENUE SHARE
Revenue distribution across tracked retailers for DeWitt.
BY REVENUE
$1,028.61
Price
$65K
Revenue
$515.13
Price
$44K
Revenue
$833.85
Price
$33K
Revenue
$362.74
Price
$30K
Revenue
