GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Amazon, Home Depot, and Lowe's, DeWitt demonstrated strong momentum with revenue growing 81.4% over the tracked period. Lowe's emerged as the dominant retail channel for DeWitt, commanding a 56.2% revenue share, followed by Home Depot at 23.2% and Amazon at 20.6%. The brand's average product price stood at $153.56, though pricing showed a 15.8% overall decrease during the period, suggesting a shift toward more accessible product offerings or competitive pricing adjustments. Month-over-month revenue growth of 20.0% in the most recent period signals continued acceleration in consumer demand. This combination of aggressive revenue growth and broadening retail distribution positions DeWitt as a brand gaining significant traction in its category.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 84% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 21% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for DeWitt on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for DeWitt.
BY REVIEW COUNT
Across 144K ratings on 3 channels, DeWitt averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 144K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$340.06
Price
$136K
Revenue
$977.00
Price
$112K
Revenue
$285.10
Price
$85K
Revenue
$275.62
Price
$78K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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