According to in-store data from Grips Intelligence, DURAMAX generated the majority of its revenue through Home Depot, which accounted for 66.2% of total revenue share between January and May 2026 across four tracked retailers — homedepot.com, menards.com, lowes.com, and Amazon. Menards followed as the second-largest channel at 20.3%, while Lowe's captured 12.3%, and Amazon contributed a minimal 1.2% share. The brand's average product price stood at $646.47 during this period, reflecting a premium positioning within its category. Notably, DURAMAX saw strong overall revenue growth of 55.3% over the tracked timeframe, alongside a 10.5% increase in average price, signaling both rising demand and upward pricing momentum. These figures underscore DURAMAX's heavy reliance on home improvement retailers for its in-store sales footprint, with Home Depot serving as the dominant distribution partner.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 55% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 10% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for DURAMAX on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for DURAMAX.
BY REVENUE
DURAMAX sells 79% online and 21% offline. Online runs through 3 channels; offline through 1. Online share has moved from 96% in Jan to 81% in May.
Online
79%
21%
Offline
Online channels
79%
Offline channels
21%
BY REVIEW COUNT
Across 11K ratings on 4 channels, DURAMAX averages 4.1★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.1
/ 5
From 11K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$866.95
Price
$131K
Revenue
$750.87
Price
$91K
Revenue
$868.93
Price
$90K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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