GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Lowes.com and HomeDepot.com, E-Z Reacher demonstrates a highly concentrated retail footprint, with Lowes.com commanding a dominant 98.1% share of the brand's total revenue. The brand's average product price sits at $26.75, reflecting a 5.0% increase over the tracked period. HomeDepot.com accounts for just 1.9% of revenue share, signaling minimal retail diversification for the brand. Despite pricing gains, E-Z Reacher experienced a notable 23.1% decline in overall revenue during the March to May 2026 window. This combination of heavy retailer dependence and declining sales momentum suggests a critical period for the brand's retail strategy going forward.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 23% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 5% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for E-Z Reacher on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for E-Z Reacher.
BY REVIEW COUNT
Across 16K ratings on 2 channels, E-Z Reacher averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 16K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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