GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, EGO generated the majority of its revenue through lowes.com, which accounted for 56.8% of total revenue share between January and May 2026, followed by Amazon at 25.1% and acehardware.com at 18.1%. The brand's average product price across these three retailers stood at $319.11 during this period. EGO experienced significant revenue momentum, with overall revenue growing 121.9% over the tracked period from March to May 2026. Despite this strong topline growth, average prices saw a slight decline of 1.4% over the same timeframe, suggesting increased volume-driven sales or promotional activity. With Lowe's commanding over half of EGO's revenue distribution, the brand's retail strategy appears heavily anchored in the home improvement channel.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 131% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 1% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for EGO on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for EGO.
BY REVENUE
EGO sells 27% online and 73% offline. Online runs through 2 channels; offline through 2.
Online
27%
73%
Offline
Online channels
27%
Offline channels
73%
BY REVIEW COUNT
Across 8.3M ratings on 3 channels, EGO averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 8.3M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$654.00
Price
$11M
Revenue
$771.10
Price
$2.99M
Revenue
$249.00
Price
$1.33M
Revenue
$1,649.00
Price
$1.06M
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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