GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Floortex generated the majority of its revenue through homedepot.com, which accounted for 68.8% of total revenue share between January and May 2026, followed by lowes.com at 28.7% and Newegg at just 2.1%. The brand's average product price during this period stood at $80.40, though pricing showed a downward trend with a 5.1% overall decrease. Floortex experienced a significant revenue decline of 50.4% over the tracked period, signaling potential challenges in maintaining sales momentum across its key retail partners. The brand's retail distribution remains heavily concentrated in the home improvement channel, with Home Depot and Lowe's together representing over 97% of tracked revenue. These insights, powered by Grips Intelligence, highlight both the brand's strong retail positioning and the headwinds it faces in the current market.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 50% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 6% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Floortex on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Floortex.
BY REVIEW COUNT
Across 19K ratings on 3 channels, Floortex averages 4.0★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.0
/ 5
From 19K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$75.55
Price
$120K
Revenue
$61.30
Price
$93K
Revenue
$78.82
Price
$77K
Revenue
$334.45
Price
$66K
Revenue
$263.98
Price
$55K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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