MARTHA STEWART

MARTHA STEWART Market Overview

According to in-store data from Grips Intelligence covering January to May 2026 across Amazon, Home Depot, and Lowe's, MARTHA STEWART generated the largest share of its revenue through Amazon at 42.5%, followed closely by Home Depot (29.0%) and Lowe's (28.5%), reflecting a well-balanced multi-retailer distribution strategy. The brand's average product price stood at $67.92, though pricing varied significantly by retailer, with Lowe's top-selling products reaching above $1,400 compared to more accessible price points on Amazon. Notably, MARTHA STEWART experienced strong momentum during the tracked period, with overall revenue growing 55.6% and average prices rising 47.6%, signaling increasing consumer demand and a potential shift toward higher-value product offerings. The brand's most recent month saw a 26.5% revenue increase over the prior month, suggesting sustained upward sales trajectory heading into the summer season. This combination of balanced retailer presence, rising prices, and accelerating revenue growth positions MARTHA STEWART as a brand gaining significant traction in the competitive home goods market.