GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Good Directions generated the majority of its revenue through homedepot.com, which accounted for 55.7% of total revenue share between January and May 2026, followed by lowes.com at 27.1% and Amazon at 17.2% across the three tracked retailers. The brand's average product price stood at $133.67 during this period, reflecting a 6.1% overall increase in average pricing. Good Directions experienced strong momentum with revenue growing 36.7% over the tracked timeframe, signaling rising consumer demand. Home Depot's top-selling Good Directions products, including vinyl cupolas with copper roofs, commanded premium price points exceeding $2,000, significantly above the brand's overall average. This revenue concentration at Home Depot underscores the retailer's importance as the dominant sales channel for the brand.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 38% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 5% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Good Directions on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Good Directions.
BY REVIEW COUNT
Across 67K ratings on 3 channels, Good Directions averages 4.5★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.5
/ 5
From 67K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$1,098.00
Price
$36K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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