GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, GrillTex generated an average product price of $22.75 across tracked retailers between January and May 2026. Menards.com dominated as the brand's primary retail channel, commanding a 73.1% revenue share, followed by homedepot.com at 17.9% and Amazon at 9.0%. Notably, GrillTex experienced strong momentum during the period, with revenue growing 108.7% over the tracked months. Average pricing also trended upward, rising 6.1% overall, suggesting increasing consumer demand and potential pricing power for the brand. This concentrated retail distribution strategy, with nearly three-quarters of revenue flowing through a single retailer, represents a key dynamic for GrillTex's market positioning.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 109% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 6% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for GrillTex on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for GrillTex.
BY REVENUE
GrillTex sells 26% online and 74% offline. Online runs through 2 channels; offline through 1.
Online
26%
74%
Offline
Online channels
26%
Offline channels
74%
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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