Halo

Halo Market Overview

According to in-store data from Grips Intelligence, Halo generated the majority of its revenue through Amazon (51.2%) and Lowes.com (40.4%) between January and May 2026, with Home Depot accounting for just 7.6% of sales across the three tracked retailers. The brand's average product price stood at $42.86, though this figure saw a notable 9.1% increase over the tracked period, signaling a shift toward higher-priced items or strategic price adjustments. Revenue also trended positively, growing 3.7% overall during the analysis window. Halo's product portfolio spans a wide price range, from recessed lighting components priced around $12 at Lowe's to premium GPS dog collars exceeding $540 on Amazon, reflecting a diverse market positioning across retailers. This pricing diversity, combined with its strong dual-retailer revenue concentration, positions Halo as a brand with distinct channel strategies worth monitoring.