GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Home Depot, Lowe's, and Amazon, Maxxima generates the majority of its revenue through Home Depot, which accounts for 55.8% of total revenue share, followed by Lowe's at 32.3% and Amazon at 11.9%. The brand's average product price sits at $33.15, with a notable 6.6% increase in average price observed over the March to May 2026 period. Despite this upward pricing trend, Maxxima experienced a 3.2% decline in overall revenue during the same timeframe, suggesting potential volume softening as prices rose. The brand's heavy reliance on Home Depot and Lowe's, which together represent 88.1% of its revenue, highlights a strongly home-improvement-channel-focused distribution strategy.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 3% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 7% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Maxxima on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Maxxima.
BY REVIEW COUNT
Across 370K ratings on 3 channels, Maxxima averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 370K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$29.99
Price
$169K
Revenue
$56.99
Price
$144K
Revenue
$44.99
Price
$42K
Revenue
$36.99
Price
$40K
Revenue
$169.00
Price
$39K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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