GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Amazon and Menards, HME generated the vast majority of its revenue through Amazon, which accounted for 91.4% of total revenue share. The brand's average product price during this period stood at $22.83, though pricing saw a notable decline of 37.6% over the tracked timeframe. HME experienced a significant revenue contraction of 49.9% over the observed trend period, signaling potential challenges in demand or competitive positioning. Menards represented a distant second channel at just 7.9% of revenue share, highlighting HME's heavy reliance on a single retailer. These trends suggest that HME may need to diversify its retail presence and revisit its pricing strategy to stabilize performance.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 50% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 38% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for HME on Menards.
REVENUE SHARE
Revenue distribution across tracked channels for HME.
BY REVENUE
HME sells 87% online and 13% offline. Online runs through 1 channel; offline through 1. Online share has moved from 10% in Jan to 78% in May.
Online
87%
13%
Offline
Online channels
87%
Offline channels
13%
BY REVIEW COUNT
Across 81K ratings on 2 channels, HME averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 81K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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