GRIPS CUSTOMERS & RESEARCH PARTNERS
HomLux, an independent brand headquartered in Atlanta, generated 8.8% revenue growth year-to-date through August 2026 according to in-store data tracked by Grips Intelligence. The brand's average product price increased 12.4% over the period, reaching $142.46, with pricing climbing particularly sharply in recent months up 12.6% to $163.96. Lowe's dominates HomLux's channel mix at 85% of revenue share compared to Home Depot's 15%, reflecting strong positioning in the major home improvement retail segment. Top-performing products span from affordable storage solutions priced under $51 to premium offerings exceeding $350, demonstrating broad price segmentation across the catalog.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 9% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 12% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for HomLux on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for HomLux.
BY REVIEW COUNT
Across 12K ratings on 2 channels, HomLux averages 4.2★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.2
/ 5
From 12K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$315.00
Price
$41K
Revenue
$519.99
Price
$35K
Revenue
$149.99
Price
$34K
Revenue
$297.73
Price
$27K
Revenue
$342.85
Price
$22K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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