GRIPS CUSTOMERS & RESEARCH PARTNERS
According to Grips Intelligence in-store data from Q1 2026 (January–March), Hyper generated the vast majority of its revenue through Best Buy, which accounted for a dominant 96.1% share compared to just 3.9% from Amazon. The brand's average product price during this period stood at $92.10, though pricing showed a downward trend with a 6.9% overall decrease across the quarter. Revenue performance also faced headwinds, declining 13.5% over the same period, signaling potential challenges in consumer demand or competitive pressure. Hyper's heavy reliance on a single retailer for nearly all of its revenue presents both a strategic concentration risk and an opportunity for expanded distribution. These trends suggest that Hyper may need to reassess its pricing strategy and retail partnerships to stabilize performance heading into Q2 2026.
OVER TIME
Over the last three months, revenue on tracked retailers has declined by 13% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 7% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for Hyper on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for Hyper.
