Hyper

Hyper Market Overview

According to in-store data from Grips Intelligence, Hyper generated revenue across four major retailers between January and May 2026, with Amazon leading at 45.3% revenue share, closely followed by Best Buy at 42.2%, while Menards and Lowes accounted for the remaining 12.5%. The brand's average product price stood at $20.32 during this period, reflecting a 3.8% overall increase in average pricing over the tracked months. Despite the upward price trend, Hyper experienced an 8.9% decline in total revenue over the same timeframe, suggesting softening demand or shifting competitive dynamics. Amazon and Best Buy together commanded over 87% of Hyper's total revenue share, indicating a highly concentrated retail distribution strategy. These insights highlight both pricing resilience and revenue headwinds that may shape Hyper's competitive positioning in the months ahead.