GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Amazon, Best Buy, and Newegg, iDatalink holds an average product price of $121.56, reflecting a notable 47.7% increase in average price over the tracked period. Amazon dominates as iDatalink's primary retail channel, commanding 64.0% of total revenue share, followed by Best Buy at 30.4% and Newegg at 5.6%. Despite the rising average price, iDatalink's overall revenue declined 28.3% during the period, suggesting shifting demand dynamics or product mix changes. Interestingly, Newegg listings skew toward higher-priced bundles averaging $290–$360, while Best Buy focuses on more accessible products priced around $60–$75, highlighting a clear channel segmentation strategy.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 28% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 48% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for iDatalink on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for iDatalink.
BY REVENUE
iDatalink sells 67% online and 33% offline. Online runs through 2 channels; offline through 1.
Online
67%
33%
Offline
Online channels
67%
Offline channels
33%
BY REVIEW COUNT
Across 3.75K ratings on 3 channels, iDatalink averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 3.75K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$309.98
Price
$1.24K
Revenue
$344.98
Price
$1.03K
Revenue
$344.98
Price
$690
Revenue
$339.98
Price
$680
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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