GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, IRIS maintained an average product price of $36.95 across five major retailers tracked from January to May 2026. Amazon dominated as the brand's primary sales channel, commanding a 76.1% revenue share, followed by homedepot.com at 14.8% and lowes.com at 6.3%. The brand experienced a notable 6.7% decline in overall revenue during the March to May 2026 period, accompanied by a 1.9% decrease in average pricing. Despite these downward trends, IRIS maintained a diversified retail presence across home improvement, hardware, and office supply channels, with acehardware.com and Office Depot contributing a combined 2.7% of revenue share. This pricing and distribution data suggests IRIS is navigating a period of competitive pressure across its key retail partners.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 7% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 2% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for IRIS on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for IRIS.
BY REVIEW COUNT
Across 19M ratings on 5 channels, IRIS averages 4.3★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.3
/ 5
From 19M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$99.36
Price
$1.27M
Revenue
$49.99
Price
$666K
Revenue
$23.99
Price
$557K
Revenue
$69.99
Price
$407K
Revenue
$29.99
Price
$370K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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