GRIPS CUSTOMERS & RESEARCH PARTNERS
Iron Out, a brand of privately held Summit Brands, demonstrates strong in-store performance across major retail channels during the first eight months of 2026, according to Grips Intelligence data. Amazon dominates the brand's revenue share at 43%, followed by Menards.com at 34%, with Ace Hardware and Lowe's capturing the remaining 23% combined. The brand maintained an average product price of $10.52 throughout the period, though pricing declined 2.0% overall as the company navigated modest revenue fluctuations. Despite a 3.9% monthly revenue dip in the most recent tracked period, Iron Out achieved 5.0% growth since the start of the year, indicating resilience in the competitive retail landscape.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 5% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 2% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Iron Out on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Iron Out.
BY REVENUE
Iron Out sells 49% online and 51% offline. Online runs through 2 channels; offline through 3. Online share has moved from 6% in Apr to 53% in Aug.
Online
49%
51%
Offline
Online channels
49%
Offline channels
51%
BY REVIEW COUNT
Across 311K ratings on 4 channels, Iron Out averages 4.3★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.3
/ 5
From 311K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$142.47
Price
$27K
Revenue
$124.25
Price
$15K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis
