GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Ivation generated an average product price of $160.84 across four major retailers — Lowes.com, Amazon, HomeDepot.com, and Newegg — during the January to May 2026 period. Lowes.com emerged as the brand's dominant sales channel, capturing 44.7% of total revenue share, followed by Amazon at 27.3%. Ivation experienced notable momentum in recent months, with revenue growing 45.8% over the tracked period. Despite this strong topline growth, the brand's average price saw a 6.5% decline, suggesting a shift toward more competitively priced products or increased promotional activity. HomeDepot.com and Newegg rounded out the retailer mix with 16.6% and 11.5% revenue share respectively, indicating a well-diversified multi-retailer distribution strategy.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 47% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 7% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Ivation on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for Ivation.
BY REVIEW COUNT
Across 246K ratings on 4 channels, Ivation averages 4.3★. Most reviews for the products are in the 4.2–4.4 range.
BRAND AVERAGE
4.3
/ 5
From 246K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$386.38
Price
$187K
Revenue
$99.99
Price
$123K
Revenue
$249.99
Price
$118K
Revenue
$79.99
Price
$100K
Revenue
$369.99
Price
$55K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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