Keychron, an independent Hong Kong-based company founded in 2017, demonstrates strong momentum with 24.6% revenue growth year-to-date through August 2026 according to Grips Intelligence's in-store tracking data. The brand maintains a heavily concentrated retail presence, with Amazon representing 98.7% of channel revenue share while Best Buy accounts for just 1.3%, suggesting limited brick-and-mortar distribution penetration. Average product pricing stands at $86.15, with premium offerings like the Keychron Q6 Ultra commanding $239.99, indicating a diversified portfolio spanning entry-level to high-end segments. Recent performance in the final quarter tracked shows continued momentum with 11.0% month-over-month revenue growth and stable pricing dynamics.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 25% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 1% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Keychron on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for Keychron.
BY REVIEW COUNT
Across 68K ratings on 2 channels, Keychron averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 68K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$144.99
Price
$712K
Revenue
$144.99
Price
$176K
Revenue
$139.99
Price
$111K
Revenue
$239.99
Price
$93K
Revenue
$119.99
Price
$83K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis