GRIPS CUSTOMERS & RESEARCH PARTNERS
Mean Green, a cleaning products brand owned by RPM International Inc. (NYSE: RPM), generated in-store revenue primarily through Menards.com, which captured 56.8% of year-to-date sales, according to Grips Intelligence data from January to August 2026. Amazon and Lowe's.com followed with 21.1% and 16.4% revenue share respectively, while Home Depot and Ace Hardware combined for under 6% of total channel performance. Despite an average product price of $6.05, the brand experienced an 11.8% overall revenue decline across the tracked period, with prices increasing 10.3% since the beginning of the year. The recent three-month trend (June-August 2026) showed a 10% month-over-month revenue drop, signaling softening demand despite the continued price elevation strategy.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 12% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 10% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Mean Green on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Mean Green.
BY REVENUE
Mean Green sells 39% online and 61% offline. Online runs through 3 channels; offline through 2. Online share has moved from 8% in Apr to 46% in Aug.
Online
39%
61%
Offline
Online channels
39%
Offline channels
61%
BY REVIEW COUNT
Across 9.5K ratings on 5 channels, Mean Green averages 4.4★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.4
/ 5
From 9.5K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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