GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, Monster generated the majority of its revenue through Amazon, which accounted for 59.2% of total revenue share from January to May 2026, followed by Ace Hardware at 37.7%, with Lowe's and Office Depot combining for just over 2%. The brand's average product price stood at $26.61 across all tracked retailers during this period. Monster experienced a notable revenue decline of 14.5% over the March to May 2026 timeframe, signaling potential headwinds in consumer demand or shifting competitive dynamics. Meanwhile, average pricing showed a modest 1.2% decrease over the same period, suggesting the brand has largely maintained its pricing strategy despite softening sales. These trends across Amazon, Ace Hardware, Lowe's, and Office Depot point to a brand navigating a challenging retail landscape heading into mid-2026.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 8% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 4% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for Monster on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Monster.
BY REVENUE
Monster sells 55% online and 45% offline. Online runs through 3 channels; offline through 2.
Online
55%
45%
Offline
Online channels
55%
Offline channels
45%
BY REVIEW COUNT
Across 224K ratings on 4 channels, Monster averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 224K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$133.27
Price
$174K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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