Mr. Heater, owned by Cleveland-based Enerco Group Inc., demonstrated strong in-store performance across major home improvement retailers from January to August 2026, with Home Depot leading revenue share at 29.3% followed closely by Amazon at 26.6% according to Grips Intelligence. Average product pricing increased significantly by 27.6% over the period, with prices reaching $73.32 in the most recent tracked month, reflecting a strategic shift toward higher-value offerings. The brand maintained a diverse portfolio spanning from budget-friendly portable units under $110 to premium commercial-grade heaters exceeding $900, with Menards (20.8% share) and Ace Hardware (14.2% share) also contributing meaningfully to overall revenue growth of 17.6%. Online retailer concentration among the top five channels indicates Mr. Heater's strong digital-first distribution strategy, though brick-and-mortar availability through these major chains reinforces its position in the competitive heating market. The 7.7% month-over-month revenue growth in the most recent period suggests sustained momentum heading into the peak heating season.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 17% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 28% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Mr. Heater on Ace Hardware.
REVENUE SHARE
Revenue distribution across tracked channels for Mr. Heater.
BY REVENUE
Mr. Heater sells 63% online and 37% offline. Online runs through 3 channels; offline through 3.
Online
63%
37%
Offline
Online channels
63%
Offline channels
37%
BY REVIEW COUNT
Across 488K ratings on 5 channels, Mr. Heater averages 4.5★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.5
/ 5
From 488K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$27.99
Price
$77K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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