GRIPS CUSTOMERS & RESEARCH PARTNERS
NewAir, a privately-held consumer appliances brand backed by Guardian Capital Partners, demonstrates strong in-store retail concentration with Home Depot commanding 62.6% of year-to-date revenue share, according to Grips Intelligence data covering January through August 2026. The brand maintains a solid average product price of $447.48, though pricing declined 5.3% over the tracked period, while Lowe's represents 35.0% of revenue with Amazon accounting for just 2.3%. Recent performance shows modest headwinds, with revenue dropping 0.3% since the beginning of the year, though average prices increased 2.1% in the most recent month tracked. NewAir's portfolio centers on premium undercounter appliances, with top-performing products ranging from $791 to $2,329 across its core categories.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 0% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 5% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for NewAir on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for NewAir.
BY REVIEW COUNT
Across 153K ratings on 3 channels, NewAir averages 4.2★. Most reviews for the products are in the 4.0–4.2 range.
BRAND AVERAGE
4.2
/ 5
From 153K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$1,664.79
Price
$641K
Revenue
$790.78
Price
$287K
Revenue
$795.16
Price
$285K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis
