GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence covering January to May 2026 across Lowes.com, HomeDepot.com, and Amazon, nuLOOM demonstrated strong momentum with revenue growing 84.6% over the tracked period. Lowes.com dominated as the brand's primary retail channel, capturing 56.3% of total revenue share, followed closely by HomeDepot.com at 40.1%, while Amazon accounted for just 3.6%. The brand's average product price stood at $184.57, with pricing showing a modest 3.4% overall increase during the period. Month-over-month revenue surged 37.4% in the most recent period, signaling accelerating consumer demand. The heavy concentration of sales across just two major home improvement retailers highlights nuLOOM's strategic positioning within the home improvement retail landscape.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 89% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 3% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for nuLOOM on Amazon.
REVENUE SHARE
Revenue distribution across tracked channels for nuLOOM.
BY REVIEW COUNT
Across 14M ratings on 3 channels, nuLOOM averages 4.3★. Most reviews for the products are in the 4.4–4.6 range.
BRAND AVERAGE
4.3
/ 5
From 14M ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$163.96
Price
$272K
Revenue
$175.98
Price
$189K
Revenue
$185.58
Price
$120K
Revenue
$298.99
Price
$79K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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