GRIPS CUSTOMERS & RESEARCH PARTNERS
RØDE, owned by privately held The Freedman Group, generated an average product price of $181.25 across in-store channels during the first eight months of 2026, according to Grips Intelligence data. The brand's revenue composition shows heavy reliance on Amazon, which accounted for 82.8% of sales, with Best Buy representing the remaining 17.2% share. From June through August 2026, RØDE experienced a notable 16.5% month-over-month revenue decline, contributing to an overall year-to-date decrease of 2.6%, while average prices fell 7.6% during the same period. Top-performing products included the Wireless PRO Dual-Channel system at $278.11 and the WIRELESS GO Gen 3 at $180.70, indicating strong positioning in the premium microphone segment despite recent performance headwinds.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 21% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 7% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for RØDE on Best Buy.
REVENUE SHARE
Revenue distribution across tracked channels for RØDE.
BY REVIEW COUNT
Across 11K ratings on 1 channel, RØDE averages 4.7★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.7
/ 5
From 11K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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