GRIPS CUSTOMERS & RESEARCH PARTNERS
Schmecke, a private brand owned by C&A IP Holdings LLC, generated an average product price of $313.20 across in-store channels tracked by Grips Intelligence from January to August 2026. The brand maintained a heavily skewed distribution strategy, with Lowe's commanding 80.4% of revenue share compared to Home Depot's 19.6% during the period. While the brand experienced a notable 33.3% month-over-month revenue surge in the most recent tracked period, overall revenue declined 17.5% since the start of the data range. Average pricing softened across the portfolio, dropping 4.5% year-to-date, though individual products ranged from $249.98 to $549.99. The diversified product mix spans compact 12-bottle wine coolers to premium cigar humidors, positioning Schmecke across multiple price tiers within the home climate control category.
OVER TIME
Over the last three months, revenue on tracked channels has declined by 18% from Jun to Aug.
OVER TIME
Over the last three months, average selling price on tracked channels has decreased by 4% from Jun to Aug.
REVENUE SHARE
Revenue distribution across product categories for Schmecke on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for Schmecke.
BY REVIEW COUNT
Across 1.29K ratings on 2 channels, Schmecke averages 4.2★. Most reviews for the products are in the 4.0–4.2 range.
BRAND AVERAGE
4.2
/ 5
From 1.29K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$379.99
Price
$49K
Revenue
$275.91
Price
$20K
Revenue
$349.99
Price
$16K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
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