GRIPS CUSTOMERS & RESEARCH PARTNERS
SteelSeries, a subsidiary of GN Store Nord (GN), manufactures gaming peripherals including headsets, keyboards, mice, and controllers. Grips Intelligence is monitoring their daily product sales on Amazon, Best Buy, Newegg, and Office Depot from November 2025 through January 2026. Across these retailers, SteelSeries posted monthly revenues of $5.0M in November 2025, $7.7M in December 2025, and $7.0M in January 2026, reflecting strong holiday-season demand. Amazon dominates SteelSeries' retail revenue share at 80.4%, while Best Buy accounts for 19.6% of sales across tracked channels. In terms of total revenue by retailer, Amazon leads at $5.6M compared to Best Buy at $1.4M during the tracked period.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 39% from Nov to Jan.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 6% from Nov to Jan.
REVENUE SHARE
Revenue distribution across product categories for SteelSeries on Best Buy.
REVENUE SHARE
Revenue distribution across tracked retailers for SteelSeries.
BY REVENUE
$325.97
Price
$286K
Revenue
$126.23
Price
$111K
Revenue
$223.99
Price
$103K
Revenue
$203.62
Price
$101K
Revenue
