GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence, True Fine generated an average product price of $87.73 across tracked retailers between January and May 2026. Home Depot dominated as the brand's primary retail channel, capturing 64.7% of revenue share, while Lowe's accounted for the remaining 35.3%. Notably, True Fine experienced strong momentum during the period, with overall revenue growing 13.8% alongside a 9.6% increase in average price, suggesting a successful upmarket positioning strategy. The brand's top-performing products at both retailers were concentrated in the outdoor wall lantern and chandelier segments, with premium items like the Trent 5-Light Drum Chandelier priced above $350. This pricing power and consistent growth across two of the largest home improvement retailers signal a healthy competitive position for True Fine in the current market landscape.
OVER TIME
Over the last three months, revenue on tracked channels has grew by 15% from Mar to May.
OVER TIME
Over the last three months, average selling price on tracked channels has increased by 10% from Mar to May.
REVENUE SHARE
Revenue distribution across product categories for True Fine on Home Depot.
REVENUE SHARE
Revenue distribution across tracked channels for True Fine.
BY REVIEW COUNT
Across 12K ratings on 2 channels, True Fine averages 4.6★. Most reviews for the products are in the 4.6–4.8 range.
BRAND AVERAGE
4.6
/ 5
From 12K ratings
Products are bracketed by their average rating, so all of an individual product's reviews fall into one bracket. This isn't a per-star breakdown of individual reviews.
BY REVENUE
$166.18
Price
$61K
Revenue
$152.99
Price
$31K
Revenue
$149.99
Price
Revenue
$329.99
Price
Revenue
$89.99
Price
Revenue
Get access to full product performance analysis