GRIPS CUSTOMERS & RESEARCH PARTNERS
According to in-store data from Grips Intelligence for Q1 2026 (January–March), TUFFAK generated its revenue across two major home improvement retailers, with Lowes.com commanding a dominant 70.1% revenue share compared to Home Depot's 29.9%. The brand experienced strong momentum during the quarter, with revenue growing 57.9% over the period. TUFFAK's average product price sat at $45.07, though pricing saw a 7.8% decline over the quarter despite a notable 22.2% month-over-month spike in average price during the final period. This pricing volatility, paired with robust revenue growth, suggests shifting product mix dynamics or promotional strategies across its retail footprint. Overall, TUFFAK appears to be gaining significant traction in the home improvement channel, with Lowe's serving as its primary revenue driver.
OVER TIME
Over the last three months, revenue on tracked retailers has grew by 58% from Jan to Mar.
OVER TIME
Over the last three months, average selling price on tracked retailers has decreased by 8% from Jan to Mar.
REVENUE SHARE
Revenue distribution across product categories for TUFFAK on Home Depot.
REVENUE SHARE
Revenue distribution across tracked retailers for TUFFAK.